Samsung’s expanded Samsung Pay gradually over the past year, and it’s made strategic investments in developing markets. India’s been an outsized focus — Samsung Pay added over a million users in the region within the span of a month, and the Indian subcontinents become one of the payment platform’s top three markets. That’s why Samsung’s testing a new feature in the region, Bill Payment, that’ll roll out in the coming weeks.
Bill Payment lets users pay their cellphone, electricity, DTH, and utility bills using Samsung Pay. Here’s how it works: In the application, you’ll see the categories of bills that the platform supports. Once a company’s been added to the Bill Payments section of Samsung Pay, you’ll be notified when the bill is ready and needs to be paid. You’ll then be able to pay the bill using credit and bank accounts associated with your Samsung account.
The new Samsung Pay Bill Payment feature will also let you save the bank account and IFSC information of friends and family members in UPI, so that you can quickly transfer money to them.
We recently wrote about how India’s digital payment services are unique and how it can benefit companies that offer features tailored to specific needs. Google’s done a lot of work in this field with their Tez mobile application, and Samsung’s made inroads with Samsung Pay. If recent trends are any indication, growth in India’s payments ecosystem won’t slow down anytime soon.
Source: SamMobile
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